Award Sponsorship Opportunities
The Stadium Events and Hospitality Awards offers unique and prestigious sponsorship opportunities.
The annual event recognises the fantastic commitment of the matchday hospitality and specialist event teams that work tirelessly behind the scenes at major football, rugby and cricket venues across the UK.
The last awards were held at Leeds United Football Club in July 2024. See the official awards video below.
The Next Awards:
The Stadium Events & Hospitality Awards 2025 will be held on 3rd July 2025 at Brighton & Hove Albion FC.
The Audience:
The awards are an excellent opportunity to raise your profile to top stadia venues (football, rugby and cricket), with around 400 guests in attendance on the night, from over 70 stadium venues across the UK. Representatives from the majority of Stadium Experience’s 70+ member venues attend this event. Guests include decision-makers from teams such as sales, conference and events, matchday hospitality, chef teams, public catering teams, operational departments and senior management attending to share the celebrations and network.
Opportunities:
There are a number of ways your business can get involved and support The Stadium Events & Hospitality Awards, including headline sponsorship, category sponsorship, or supporting a particular element of the awards evening.
Sponsorship is popular and valued by our sponsors – Registering your interest early is recommended. Existing sponsors are offered first-refusal for the next year.
2025 Sponsorship Opportunities
If you would like to get involved in the 2025 awards or have any queries or ideas, please contact 0345 226 5494 or email office@stadiumexperience.com to discuss sponsorship opportunities to suit your business needs.
Headline Sponsor – £6000* - SOLD - Sponsored by Global Payments
- Sponsor logo to be incorporated into the Stadium Events and Hospitality Awards Logo, as ‘Official Sponsor’.
- Front row table of 10 to the awards evening.
- Two minute welcome introduction on stage at the awards evening.
- Category Sponsorship of the Overall Matchday Hospitality Award – Present the final prestigious awards of the evening.
- Option to name the Welcome Drink Reception / After Party after your company or product.
- Opportunity to put marketing materials / gifts on tables on the event evening. *Subject to suitability and availability.
- A dedicated press release to announce your support.
- Your branding included on the official awards website, with links to your website.
- Your branding included on the official event ticket.
- Your branding on event screens throughout the evening.
- Your branding included on all awards press releases & adverts.
- Social Media support from Stadium Experience – Twitter, Facebook, LinkedIn and YouTube.
- Your contact details sent to all attendees of the event for future business development.
- Ad-hoc suggestions – Is there something a little different you’d like to do? Just let us know…
Category Sponsor – £950* per category
- Two tickets to the awards evening (worth £180 each).
- Your branding included on the main awards web page and award category entry page (both linked to your website).
- Officially present the Bronze, Silver and Winner awards on stage.
- Appear in official event photos taken on stage.
- Opportunity to supply information/gifts for each guest in the awards gift bags.
- Your branding included on all event literature; pre-event, on the evening and post event.
- Your branding included on the official event ticket.
- Your branding on event screens throughout the evening.
- Social Media support from Stadium Experience – Twitter, Facebook, LinkedIn and YouTube.
- Your contact details sent to all attendees of the event for future business development.
CATEGORIES:
*NEW* – Event Agents Choice Award – SOLD – Sponsored by iVvy – Voted for by event agents who have placed a non-matchday enquiry at UK stadium venues – See more.
Non-Matchday Mystery Shopper Award – SOLD – Sponsored by Pie Minister – Judged by Sandown Effective Sales Solutions (a mystery shopping company) – See more.
Above & Beyond Recognition Award – SOLD – Sponsored by Taste Beverages – Judged by a panel of independent industry experts – See more.
Best Retail Catering Award – SOLD – Sponsored by Rollover Hotdogs – Judged by a panel of independent industry experts – See more.
Visiting Football Directors Awards – SOLD – Sponsored by Dr Oetker (Chicago Town Pizzas) – Voted for by the club’s board of directors when they visit an away match – See more.
Visiting Rugby Directors Award – SOLD – Sponsored by GetPica – Voted for by the club’s board of directors when they visit an away match – See more.
Chef Team of the Year Award – SOLD – Sponsored by Chef Works & Bragard – Judged as part of the live kitchen event taking place at Xcelerate With Edgbaston in Birmingham on 5th March 2025 – See more.
Operations Team of the Year Award – SOLD – Sponsored by Braehead Foods – Judged by a panel of independent industry experts – See more.
Non-Matchday Sales Team of the Year Award – SOLD – Sponsored by Special Occasion Linen – Judged by a panel of independent industry experts – See more.
Matchday Sales Team of the Year Award – SOLD – Sponsored by Network My Club – Judged by a panel of independent industry experts – See more.
Stadium Event of the Year Award – SOLD – Sponsored by Rational UK – Judged by a panel of independent industry experts – See more.
Matchday Hospitality Awards – Judged by an expert Salon Culinaire judge attending a hospitality experience. This category is divided into small, medium and large (by number of hospitality seats) – See more.
Matchday Hospitality Award – Small Stadium – SOLD – Sponsored by Lockhart Catering Equipment – This includes venues providing hospitality for up to 1000 guests. The 2024 award winners were Morecambe, Saracens Rugby and Stockport County.
Matchday Hospitality Award – Medium Stadium – SOLD – Sponsored by Chefs & Events Staffing – This includes venues providing hospitality for 1001-2000 guests. The 2024 award winners were Hull City, Southampton, Blackburn Rovers.
Matchday Hospitality Award – Large Stadium – SOLD – Sponsored by Acme – This includes venues providing hospitality for 2001+ guests. The 2024 award winners were Brighton & Hove Albion, Tottenham Hotspur and Aston Villa.
Overall Matchday Hospitality Award – SOLD – Presented by Headline Sponsor, Global Payments – The final award of the evening pitches all clubs against all (regardless of size) to determine the very best of the best.
Champagne/Sparkling Wine Sponsor
28 bottles of Champagne/Sparkling Wine – Either supply of bottles or payment to cover costs – Sponsored by Hello Consulting in 2025
The bottles will be presented to award winners on stage for each of the categories and to special thank yous during the evening. This package includes two tickets to attend the event. Your company logo will also be included on all event literature pre-event, on the evening and after, as well as on the digital ticket. You will also feature on Stadium Experience’s social media feeds and the official awards website, with links to your own company website. Your contact details will be shared with all attending clubs, to enable them to contact you directly after the event.
Other Possible Sponsorship Opportunities…
Culinary Sponsorship
Confirmed for 2025
Awards Crockery & Presentation Plate Sponsor
Sponsored by Ariane Fine Porcelain – Confirmed for 2025
Award Presentation Boxes Sponsor
Sponsored by Copa Product – Confirmed for 2025
AV Support
Sponsored by Mascol Events – Confirmed for 2025
Tickets Sponsor
Sponsored by Tixserve – Confirmed for 2025
Photographer
Simon Butler Photography – Confirmed for 2025
Videographer
Racing Snake Media – Confirmed for 2025
Welcome Drinks
Sponsored by Heineken – Confirmed for 2025
Room Décor
TBC for 2025
Compere
Steve Walls – Confirmed for 2025
Entertainment
TBC for 2025
Gift Bags
420 bags required. These will taken home at the end of the evening. The contents will include gifts and special offers from all the event sponsors. A great way to put your brand in our guests hands.
Sponsored by Cedar Packaging Group for 2025
Table Water
Other Opportunities
We would also be keen to explore opportunities with businesses wishing to showcase their products or services at the awards evening.
Additional Tickets
Enhance your sponsorship package with additional tickets to the event, priced at £180* per ticket. Book tickets here.
Contact Us
For any enquiries or to register an interest in any of the packages please contact: 0345 226 5494 or office@stadiumexperience.com.
* All transactions will be subject to an administration fee of 0.5%.
Thank you to our 2025 Awards Sponsors
