Sales Co-ordinator at Aston Villa FC

Position has now been filled.

Job Vacancy: Sales Co-ordinator at Aston Villa FC

Aston Villa FC is recruiting for a Sales Co-ordinator, based at their Villa Park Stadium.

LOCATION: Aston Villa Football Club
REPORTS TO: Senior sales co-ordinator, Head of Sales
INTERNAL LIAISON: General Manager, National Account Managers, CRO, Operations Team
EXTERNAL LIAISON: Clients, Customers

Purpose of the Job:

To process sales enquiries, through to final details for the location and to actively work as part of the venue sales team to increase and enhance revenues achieving overall targets. Proactively selling the facilities by various techniques and always aiming to meet customer needs and exceed customer expectations. To consistently ensure the highest standards of accurate and timely customer, staff and management information. To ensure all sales administration is accomplished effectively & accurately in order to provide a seamless handover to the operations team.

Great People:

  • Be an active team member sharing ideas and participating in team spirit, and be loyal to and supportive of colleagues including any temporary members of staff.
  • Achieve performance objectives and set KPI’s specific to role. Participate in regular reviews and appraisals in line with Levy Restaurants UK management standards.
  • Give full co-operation to any colleague requiring assistance in prompt, caring and helpful manner.
  • Develop strong working relationships with both internal clients , LVP central sales , key account managers.
  • Undertake training and development identified as required in reviews and appraisals.
  • Attend internal meetings as required.
  • Conduct weekly sheets meeting and shares all up to date and accurate information with the operations and facilities teams.

Great Service:

  • To provide outstanding customer service.
  • Process enquiries & proposals, providing best value options to customers while maximising sales opportunities, within agreed response times to all web based, email and phone enquiries accurately and within brand guidelines.
  • Follow-up enquiries & proposals within agreed timescales and customer preferred method, arrange customer site inspections where applicable in order to close sale.
  • Operations liaison:
    • Organise and manage weekly sheets meeting with relevant stadium teams
      Collate and distribute Event Orders on a daily and weekly business
      Ensure all event sheets in circulation are the most current version including event sheet displays
  • Provide direct liaison with customer and suppliers ensuring clear communications of each party’s needs and expectations.
  • Maintain accurate records of enquiry source and report and communicate new business leads to field based team and hospitality leads to Quins sales team.
  • Maintain excellent product knowledge at all times.
  • Record accurately all customer profile and booking information making full use of the appropriate systems.
  • Be aware and adhere with statutory, legal and company requirements for:
    • Health and Safety
    • Food Hygiene
    • Licensing Laws
    • Employments Laws
    • Fire Regulations
    • Sales of Goods / Trade Description
  • Report all maintenance issues and hazards as in the company health and safety manual.
  • Demonstrate best working practices in all duties and comply with company manuals.

Great Results

  • Assist the sales team in regular proactive sales techniques including telesales and sales appointments outside of the stadium.
  • Contribute ideas for the Sales and Marketing plan.
  • Meet required deadlines for RFPs from central team.
  • Achieve KPIs.
  • Achieve target score for customer satisfaction surveys.
  • Meet company guidelines for enquiry and chase response times.
  • Revenue Target achieved.
  • Participate in sales promotions and applicable familiarisation trips.
  • Be aware of competitor activities & industry trends.
  • Achieve personal goals and objectives identified in reviews and appraisals.
  • Achieve IPOE in C&E sales and Marketing.
  • Tasks are requested by line manager.

Personal Specification

• Realises the potential in everyone
• Inspires others to deliver as part of a team
• Is passionate about celebrating success
• Is quick to share a smile and a laugh
• Builds relationships on integrity, respect and trust
• Is nice

Collaboration and influencing (proudly building our business together)

• Develops loyalty to Aston Villa Football Club and Levy Restaurants UK
• Responds to the rallying Call
• Loves what they do and it shows
• Demonstrates contagious enthusiasm that rubs off on others

Client and Customer (obsessive about service)

• Builds genuine partnerships with clients
• Listens and acts on what customers want

Strategic Leadership (making the big calls)

• Does the right thing
• Deals with underlying issues
• Spots stars/talent
• Not afraid to stand up and be counted
• Has fire in their belly, not afraid to stay true to what’s important. Remains steadfast when the going gets tough

Commercial Results (making money in the right way)

• Faces up to the facts
• Knows how to pursue profit with integrity

Key Skills and experience

• 2 years’ experience in a Conferencing/hospitality environment (essential)
• Previous sales and account management experience
• Organised
• Good financial knowledge
• Excellent written and verbal communication skills

Closing Date: 31st August 2019

Find out more and apply for the Sales Co-ordinator job vacancy at Aston Villa FC, by emailing Laura Johns.


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